Senior Customer Marketing Manager
Harness
Position Summary
About the role
- Develop and scale customer marketing programs focused on activation, engagement, and advocacy to drive brand awareness and revenue growth.
- Identify, craft, and deliver compelling customer stories and rich content across multiple channels and formats, including blogs, case studies, videos, webinars, and speaking engagements.
- Collaborate closely with sales and customer success teams to identify, nurture, and leverage customer advocates willing to participate in marketing initiatives.
- Coordinate customer engagement and storytelling initiatives at events, webinars, and conferences—sourcing speakers, organizing meetups, and preparing customers for impactful presentations.
- Manage third-party validation programs to support product announcements, analyst engagements, and press opportunities, ensuring robust customer participation.
- Execute impactful customer review and rating programs on G2 and Gartner Peer Insights platforms to boost customer engagement and brand credibility.
- Lead the management of our Customer Advisory Board community, fostering a continuous feedback loop that provides insights to internal teams and enhances the customer experience.
- Maintain a comprehensive and updated database of customer references to support cross-functional sales, marketing, and customer success initiatives
About you
- 7+ years of proven experience in customer marketing, customer advocacy, or related roles, ideally within the technology or DevOps industry.
- Demonstrated success in developing and scaling customer advocacy and reference programs, particularly in an enterprise context.
- Exceptional relationship-building skills with proven experience engaging enterprise customers, including at senior leadership and executive levels.
- A creative storyteller with outstanding verbal and written communication skills; adept at simplifying complex or technical concepts into clear, compelling narratives.
- Strong project management capabilities with experience driving complex programs from concept through execution.
- Collaborative and capable of driving alignment across diverse cross-functional teams, working effectively in global and remote environments.
- Proven track record creating impactful customer content and driving participation in marketing initiatives, including case studies, webinars, videos, and speaking opportunities
Work Location
- Remote from within the U.S - Occasional travel is required
What you will have at Harness
- Competitive salary
- Comprehensive healthcare benefits
- Flexible Spending Account (FSA)
- Flexible work schedule
- Employee Assistance Program (EAP)
- Flexible Time Off and Parental Leave
- Monthly, quarterly, and annual social and team building events
- Monthly internet reimbursement
The anticipated base salary range for this position is between $160,000 and $180,000 annually. Salary is determined by a combination of factors including location, level, relevant experience, and skills. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. The compensation package for this position also includes a commission/variable component, which is based on performance, plus equity, and benefits. More details about our company benefits can be found at the following link: https://www.harness.io/company/careers.
Harness in the news:
- Harness Grabs a $150m Line of Credit
- Welcome Split!
- SF Business Times - 2024 - 100 Fastest-Growing Private Companies in the Bay Area
- Forbes - 2024 America's Best Startup Employers
- SF Business Times - 2024 Fastest Growing Private Companies Awards
- Fast Co - 2024 100 Best Workplaces for Innovators
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.
Note on Fraudulent Recruiting/Offers
We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of Harness. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers.
Please note, we do not ask for sensitive or financial information via chat, text, or social media, and any email communications will come from the domain @harness.io. Additionally, Harness will never ask for any payment, fee to be paid, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations.
If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Harness, please do not provide any personal or financial information and contact us immediately at security@harness.io. You can also find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission’s website (https://consumer.ftc.gov/articles/job-scams), or you can contact your local law enforcement agency.