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Digital Marketing Coordinator - Clinical Trials

Clinical Research IO

Clinical Research IO

Marketing & Communications
Boston, MA, USA
Posted on Thursday, September 7, 2023

About CRIO:

CRIO (Clinical Research IO) is a health tech company helping pharma, biotech, research sites, and academic research centers streamline regulatory workflows with one system and a single source of clinical data capture. Our modules allow sites to capture data electronically in real-time, providing data managers and monitors with enhanced transparency, and enabling remote monitoring by sponsors and CROs.

CRIO’s eSource and CTMS system is a leading, modern, enterprise platform built for clinical research sites. Since CRIO’s launch in 2016, CRIO has established the leading brand position in eSource and has won close to 50% of the emerging class of enterprise-grade site networks, many of whom are backed by institutional investors such as VC, PE and corporations. CRIO has achieved the attached metrics, all with little to no serious outbound sales or marketing.

In 2022, CRIO released its Reviewer product, a separate application that allows third parties to review, query, lock, medical code and extract source data collected in eSource. Reviewer is a flexible application that CRIO plans to commercialize with its own site networks, with third party vendors (e.g., overnight EDC entry services), and with sponsors and CRO’s as either a remote monitoring tool OR a full EDC solution. This innovative architecture is truly groundbreaking, and offers a new vision for how sponsors and CRO’s can drive quality and efficiency.

As we continue to grow, we are seeking a dedicated Digital Marketing Coordinator to join our team and help us expand our reach and impact.

Position Overview:

We are seeking a Digital Marketing Specialist who is passionate about digital marketing, automation, email campaigns, and SEO optimization. This role offers the opportunity to work with cutting-edge marketing technology and collaborate with a dynamic marketing team. If you are a results-driven professional with a knack for digital marketing, we want to hear from you.

Key Responsibilities:

  • Digital Marketing Expertise: Leverage your digital marketing knowledge to develop and execute effective marketing strategies that drive online engagement and conversions.
  • Marketing Automation: Utilize marketing automation tools (bonus for experience with Pardot/Salesforce or HubSpot) to streamline marketing processes and enhance customer interactions.
  • Email Marketing: Create and manage email marketing campaigns, including email design, segmentation, and A/B testing to optimize performance.
  • SEO Optimization: Implement SEO best practices to improve our online visibility, organic search rankings, and website traffic.
  • Basic Graphic Design: Utilize basic graphic design skills with Adobe to create visually appealing marketing materials.
  • Marketing Calendar: Manage and maintain the marketing calendar to ensure timely execution of campaigns and initiatives.
  • Content Development: Collaborate with the content team to assist in the development of engaging and SEO-friendly content.
  • Industry Experience: While not required, industry-specific experience in the B2B sector is a plus.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 3-5 years of experience
  • Proven experience in digital marketing, marketing automation, email marketing, and SEO optimization.
  • Familiarity with marketing automation tools (bonus for experience with Pardot/Salesforce or HubSpot).
  • Basic graphic design skills using Adobe.
  • Strong analytical skills and the ability to interpret data to drive marketing decisions.
  • Excellent communication skills and a proactive attitude.
  • Industry-specific B2B experience is a plus but not mandatory.

Why Join CRIO:

At CRIO, we foster a collaborative and innovative work environment where your skills and ideas are valued. As a Digital Marketing Coordinator, you will have the opportunity to make a significant impact on our digital marketing initiatives and contribute to our company's success.

Join our team and be part of an organization that encourages growth, creativity, and professional development.

Benefits:

  • Work from anywhere
  • Coworking Reimbursement
  • Lunch on us - During Training Days
  • Unlimited vacation
  • Unlimited sick days
  • 401k company match
  • Healthcare
  • Dental
  • Vision
  • Life insurance
  • Stock options
  • Professional development