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Field Marketing Specialist - US

Bugcrowd

Bugcrowd

Marketing & Communications
Remote
Posted on Wednesday, August 9, 2023

Company Summary:

Bugcrowd is the world’s #1 crowdsourced security company. Our award-winning platform combines actionable, contextual intelligence with the skill and experience of the world’s most elite hackers to help leading organizations solve security challenges, protect customers, and make the digitally connected world a safer place.

Job Summary:

The field marketing specialist works closely with sales, marketing, customer success, SDR, and sales enablement teams to coordinate field marketing initiatives. Reporting to the manager of field marketing Americas, they will play a key role in executing the regional marketing strategy and event planning in the field. They will be responsible for ensuring initiatives stay within budget and hit performance goals.

Essential Duties and Responsibilities:

  • Assist with the planning process and execution of webinars, regional events, and Tier 1 trade shows in North America.
  • Assist with execution of ABM programs for target accounts.
  • Plan and host online and in-person events to create net-new sales opportunities, accelerate existing sales opportunities, and deepen our existing customer relationships.
  • Execute integrated field campaigns that involve email marketing, direct mail marketing, and other channels as you see fit.
  • Assist regional sales team, as needed, including increasing brand awareness locally/regionally, and driving leads and MQLs for your sales region.
  • Partner closely with the SDR team to drive registration, attendance, and overall success of field events.
  • Partner with marketing operations to build landing pages (for events, webinars, eBooks, etc.), and send automated and personalized behavioral emails.
  • Work closely with the Marketing content manager to ensure consistency with strategic GTM themes and campaigns.
  • Support various other marketing projects as needed to drive pipeline and revenue for the US field.

Pay Range Disclosure: The base pay range for this role takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to Qualifications, Geographical Location, Education/certifications, Experience, Skill Sets, Training, and other business and organizational needs.

A reasonable estimate of the current range for the position of Field Marketing Specialist base is: $62,500- $69,400.

This position may also be eligible to participate in a discretionary bonus program or commission plan, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

Education, Experience, Knowledge, Skills, and Abilities

  • BA/BS or equivalent working experience
  • 3+ years of experience in field marketing/event execution
  • Experience with organizing local/regional events and webinars
  • Excellent project management skills
  • Strong communicator and creative thinker
  • Proficient in marketing automation and analytics
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills

Culture

  • At Bugcrowd, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that people are included and have a sense of being part of making Bugcrowd not only a great product but a great place to work.
  • We regularly hear from both customers and researchers that Bugcrowd feels like a family, and we strive to maintain that internally as well.
  • Our team consists of a broad range of people: musicians, adventure sports junkies, nature lovers, parents, cereal enthusiasts, night owls, cyclists, artists—you get the point.

At Bugcrowd, we are solving security threats and vulnerabilities that are relevant to everyone, therefore we believe solving these problems takes all kinds of backgrounds. We value the perspectives and experiences people from underrepresented backgrounds bring. We are a supportive & collaborative team who understand that reaching Bugcrowd’s potential depends on the happiness of the employee.

The company is authorized to obtain background checks for employment purposes under state and federal law. Background checks will be conducted for positions that involve access to confidential or proprietary information (including trade secrets).

Background checks may include Social Security verification, prior employment verification, personal and professional references, educational verification, and criminal history. Applicants with conviction histories will not be excluded from consideration to the extent required by law.

Disclaimer:

This position has access to highly confidential, sensitive information relating to the technologies of Bugcrowd. It is essential that the applicant possess the requisite integrity to maintain the information in the strictest confidence.

The company is authorized to obtain background checks for employment purposes under state and federal law. Background checks will be conducted for positions that involve access to confidential or proprietary information (including trade secrets).

Background checks may include Social Security verification, prior employment verification, personal and professional references, educational verification, and criminal history. Applicants with conviction histories will not be excluded from consideration to the extent required by law.


Equal Employment Opportunity:

Bugcrowd is EOE, Disability/Age Employer.


Individuals seeking employment at Bugcrowd are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.


Apply at: https://www.bugcrowd.com/about/careers/