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Area VP, Sales, ANZ



Sales & Business Development
Sydney, NSW, Australia
Posted on Monday, June 17, 2024

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.


Braze is seeking a highly experienced AVP of Sales, to lead our Enterprise, Commercial and SMB sales teams for Australia and New Zealand (ANZ). You will be responsible for driving new business sales as well as managing existing customers in the ANZ region, further driving our success and continued investment across the area. You will navigate both large, complex transactions and higher volume transactions, ensuring that business outcomes are consistent and predictable. As the AVP of Sales, you will play a crucial role in overseeing new and existing business ACV quota and representing Braze within the local ecosystem of employees, customers, partners, resellers and other stakeholders. Your extensive knowledge of the complex technology landscape in the ANZ region will be vital to Braze’s success.


  • Develop and execute a strategic customer acquisition strategy that aligns with our overall business objectives, focusing on penetration of large enterprises
  • Own the sales strategy throughout the ANZ region
  • Manage a team of account executives across Enterprise, Commercial and SMB teams
  • Collaborate with finance and leadership teams to develop accurate sales forecasts and budgets
  • Contribute as a key driver to the future expansion of Braze in APAC markets
  • Collaborate with go-to-market teams including Business Development, Account Management, Marketing, Solutions Consulting, and Executives to ensure the successful execution of the FY plan and present a unified vision to customers and the marketplace
  • Manage the overall sales and go to market strategy, providing accurate sales forecasting to the broader business
  • Recruit, nurture, and performance manage a team of exceptional sales professionals
  • Act as a proactive representative within the senior leadership team


  • A minimum of 15 years of proven experience in SaaS sales, ideally within a technologically complex product environment. You should possess expertise in Enterprise sales, with a consistent track record of exceeding quota and revenue goals
  • At least 8 years of experience managing a team of sales leaders (as a second line manager), preferably in the marketing technology industry
  • Deep knowledge of the ANZ region with at least 10 years of being physically present in the region
  • Strategic POV on where to invest within the ANZ region and how, as well a demonstrated ability to launch and successfully grow in developing markets
  • Experience in various sales models, including direct, utilizing resellers as well as co-sell models
  • A strong track record of recruiting, developing, and retaining high-performing enterprise sales organizations
  • A deep understanding of the intricacies of the technology landscape across the ANZ region, including key markets, effective practices.
  • The ability to work collaboratively with cross-functional teams such as Marketing, Customer Success, Finance, Integrations & Onboarding and Sales Operations
  • A proven ability to build connections with industry subject matter experts and customer profiles
  • Up-to-date knowledge of digital and application trends, particularly in the mobile space
  • Demonstrated success in navigating large organizations and identifying key decision makers processes for large SaaS investments
  • Strong operational and analytical abilities
  • Excellent verbal, written, and presentation skills


Details of these benefits plan will be provided if a candidate receives an offer of employment. Benefits may vary by location.

From offering comprehensive benefits to fostering flexible environments, we’ve got you covered so you can prioritize work-life harmony.

  • Competitive compensation that may include equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave
  • Professional development supported by formal career pathing, learning platforms, and tuition reimbursement
  • Community engagement opportunities throughout the year, including an annual company wide Volunteer Week
  • Employee Resource Groups that provide supportive communities within Braze
  • Collaborative, transparent, and fun culture recognized as a Great Place to Work®


Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

Braze is proudly certified as a Great Place to Work® in the U.S., the UK and Singapore. We ranked #3 on Great Place to Work UK’s 2024 Best Workplaces (Large), #3 on Great Place to Work UK’s 2023 Best Workplaces for Wellbeing (Medium), #4 on Great Place to Work’s 2023 Best Workplaces in Europe (Medium), #10 on Great Place to Work UK’s 2023 Best Workplaces for Women (Large), #19 on Fortune’s 2023 Best Workplaces in New York (Large). We were also featured in Built In's 2024 Best Places to Work, U.S. News Best Technology Companies to Work For, and Great Place to Work UK’s 2023 Best Workplaces in Tech.

You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, Jakarta, London, Paris, San Francisco, Singapore, Sydney and Tokyo – not to mention our employees in nearly 50 remote locations.


At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.